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Showing posts from January, 2020

How Gs1’s E-cataloguing Service Enables Businesses Enhance Market Reach Of Their Products

India is a consumer driven economy with consumers dictating demands for accurate, complete & authentic product information and easy accessibility of product across channels. Brands are competing with each other to provide this and enable consumers make informed purchase decisions. This information, if standardised and consistent across channels, also leads to seamless omni-channel consumer experience. However, the challenge lies in capturing product attribute information in a standardised, consistent and complete manner. Information captured through digital means is not what e-tailing websites are looking at. Correctly captured product information is something that compels consumers to buy it while depicting an honest and accurate picture about that product. Everything, right from product images to product dimensions and capturing of product attributes should follow the prescribed standards. Here, it is interesting to know that the GS1’s standards for imaging, dimensioning and

Rohini, National Registry Of Hospitals, Lends You A Credible Identity

In India, healthcare is largely inaccessible in the country and has humongous cost attached to it. Even after various health insurance companies in the fray to secure health, one ends up paying large sums of money because of high premiums. This is a result of inflated treatment costs in the medical bills and fake bills presented by patients, many times by tweaking the hospital names. On the other hand, insurance companies had no way to cross check the physical presence of hospitals in the absence of a national registry of hospitals. But not anymore. ROHINI —  Registry of Hospitals in Network of Insurance (ROHINI), is an online national hospital repository based on Global Location Number(GLN), launched by the Indian Insurance Bureau (IIB), under IRDAI, with the aim to ensure faster claim settlement and establish a check on insurance claims by bringing in visibility to hospital identity. Under ROHINI, all private hospitals and day-care centres are identified with a 13-digit g